I FIX REPORTING ENVIRONMENTS THAT LOOK RIGHT BUT FAIL UNDER PRESSURE BEFORE IT COSTS YOU
Hidden revenue loss. Broken reporting logic. Pricing risk.
Analytics leader and founder of Runbird. I diagnose the systems underneath reporting so decisions hold up when they matter.
WHAT I ACTUALLY FIND
Conflicting occupancy and KPI definitions across teams
Exposure not tied to pricing decisions
Units priced below market with no visibility in reporting
Fragmented unit identity across systems
Most organizations don’t have a reporting problem. They have a definition problem.
Conflicting KPIs. Fragmented data. No historical truth layer.
That’s why reporting looks clean until someone asks a second question.
RUNBIRD is how i built that system.
A fixed-scope forensic diagnostic that identifies where your reporting breaks and what it’s costing you.
Proven Impact
Reduced aircraft strike risk by >50% through pattern-based intelligence analysis
Deployed real-time COVID density tracking across 90+ properties to maintain operational continuity
Reconstructed KPI definitions across 2,000+ units to eliminate conflicting performance metrics
Identified revenue leakage across active portfolios through pricing and exposure analysis
background
Former U.S. Army MILITARY INTELLIGENCE sergeant turned multifamily operator and analytics lead. I spent years in the rooms where decisions get made, watching polished dashboards hide material problems that later hit NOI, pricing, and credibility.
I’ve seen how quickly bad reporting turns into bad decisions.
That’s why I built Runbird.
If your reporting doesn’t hold under pressure, the issue isn’t the dashboard.
It’s the system underneath it.
I build that system
